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With the recent legalization of marijuana in Canada and the growing impact of the cannabis industry, we sat down with AP’s cannabis beat team editor, Frank Baker, to find out how AP covers such a narrowly focused but widely newsworthy topic.
Content only matters if people see it. So how can marketers help audiences find their amazing stories? Read how to go from audience development to ownership with Paul Caluori, the global director of AP Digital Services at The Associated Press.
We spoke with one of the companies behind LinkNYC, a network of digital information kiosks cropping up around New York City, about its content strategy and the success its found in engaging audiences.
Learn how the proliferation of algorithms poses new challenges for journalism and how newsrooms can navigate them by reading “The role of journalists in an era of algorithms: A guide to preparing the newsroom for humans and machines.”
In this webinar, we detail how you can best capitalize on future events as part of your communications strategy. Often overlooked, these opportunities can tie your brand to the latest trends and other topics target audiences are researching.
The world of elections is constantly changing as technologies, rules and regulations evolve. While we tap into the experience of our political reporters and the relationships we’ve built with elections officials in all 50 states, we also adapt day in and day out to serve our customers.
Learn how immersive media requires a new reporting approach and how your newsroom can leverage it by reading “The age of dynamic storytelling: A guide for journalists in a world of immersive 3-D content.”
Our director of international development and partnerships explains how we’re using a grant from Google to produce a cloud-based newsroom tool that will combine artificial intelligence with our editorial expertise to automatically source and verify user-generated content.
Watch our discussion from the GEN Summit on how to incorporate artificial intelligence into your reporting or content, including strategy design tips and a case study on how automation is already being implemented.
We asked leaders around the internet of things ecosystem for their best practices when it comes to delivering content through this still-emerging technology. What we discovered are five concepts to think about when building your own strategy.