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Paul Caluori

Paul is the director of digital services at The Associated Press.

Latest posts by Paul

Marketers: Stay on brand and connect with consumers

Posted in:
Industry Trends

It’s a tale as old as the internet: How can advertisers create content that engages potential customers without sacrificing their brand’s integrity? We asked executives from Nativo for their insights.

Preserve reader trust through … native advertising?

Posted in:
Industry Trends

Not all advertising acts the same way. We spoke with executives at Nativo about best practices for using branded content and how digital publishers can maximize its long-term potential.