We want to hear from you. Have feedback about the blog? Want to learn more information about a particular topic? We’re happy to get in touch. Please fill out the adjacent form or email us at firstname.lastname@example.org.
About AP Insights
Learn more about media and technology with Insights – join us as we share perspectives from around the industry and provide tips and tricks for how to navigate emerging trends.
To gain a deeper understanding of the evolving world we live in and the people who work with us around the globe, subscribe to Insights and follow us on Twitter and LinkedIn. If you are interested in a particular topic, please use the contact form at the top of the page to reach us directly for more information.
Content only matters if people see it. So how can marketers help audiences find their amazing stories? Read how to go from audience development to ownership with Paul Caluori, the global director of AP Digital Services at The Associated Press.
In an era of fake news, building trust between your brand and your audience is more important than ever. Read our e-book and watch our interview on how to tell authentic stories and win audiences’ trust.
This year, we collaborated with researchers from Stanford University and the University of Washington to evaluate the role of automated journalism in capital markets. The analysis conducted found compelling evidence that automated articles increase firms’ trading volume and liquidity.
Nathan Griffiths has traveled the world as AP’s lead experimenter with 360-degree video. In this first of a two-part series, he shares what our strategy with the emerging format has been, why we’re expanding it into breaking news, and what the difference really is between 360-degree video and virtual reality.
Confused about whether you’re using social media effectively to cover this year’s U.S. elections? We asked a News Partnerships Manager at one of the networks we use, Twitter, to provide this list of tips and best practices for using the platform.
How can publishers create a better experience for their audiences? We asked our director of interactive and digital news production to explain how to increase a story’s resonance through a more natural-looking presentation.