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A global approach and an enhanced network of media outlets mark a milestone for our custom content and distribution service. An AP director explains our strategy for this service and the trends she’s seeing in content marketing across the publishing and advertising industries.
Last week, we published a 360-degree view into the latest scientific theories on the development of Alzheimer’s disease. Learn more from the lead editor of the project about how animation unlocks new applications for virtual reality.
The president and CEO of The New York Times Co. provides insights into the strategy of his company and how the Times is bringing people from different backgrounds together to better position it for the future.
Honored. Humbled. Respectful. These are among the thoughts of AP journalists who captured our industry’s most prestigious award. We looked through our archives to see what a few had to say about what the award meant (or didn’t mean) to them.
Piecing together the narrative of his late father’s life was an emotional and moving task for the CEO of The History Project. So he built a site that allows anyone to create vivid timelines of important memories and moments.
Despite significant technology advancements, foreign correspondents remain the best way of getting accurate, impactful news from overseas. Giovanna Dell’Orto, an associate professor at the University of Minnesota, recently interviewed 61 of them for a new book and shared her insights with us.
“The Second Line” is the first virtual reality story in the industry to incorporate 360-degree video cameras that move on their own, producing a better, more natural experience for viewers. This article provides a behind-the-scenes look at how we produced the film with RYOT and Spherica.
As new platforms emerge and change the media landscape, public relations professionals are constantly looking for the best approaches for sharing their companies’ messages. See how AP Planner can leverage the power of events to help you tell your brand’s story.