Webinar: Help Facebook and AP promote authentic storytelling

By Jake Kreinberg

Learn how Facebook and AP are combating misinformation and how news organizations can replicate this initiative in their own reporting to local communities.

Jason White, news partnerships at Facebook

This month, a news partnerships manager at Facebook joined us to discuss how the platform is combating misinformation. The webinar also included our own efforts in fact-checking stories and how news organizations can replicate this initiative in their reporting.

Watch the webinar and learn:

- How last year’s U.S. presidential election and changing audience behavior impacted our “AP Fact Check” strategy.

- The tools available to journalists to track and grow their performance on Facebook.

- Examples of false stories that have gone viral and how to spot them in your local community.

Our weekly roundups of “AP Fact Check” stories are routinely among the most-engaged pieces of content we publish, proving there’s still a strong desire for authentic, verifiable journalism.


Jake Kreinberg

Jake is the editor of Insights. He previously covered college sports as a reporter for The Associated Press and helped design its multi-year strategic plan. Have feedback about the blog? Jake would like to hear it -- contact him at insights@ap.org.

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